Freebie Friday – The Advertising Concept Book: Think Now, Design Later

Categories Articles, Freebies

Finally we give away a new must-own title for every creative mind. Our friends from Thames & Hudson are kind enough to offer you a copy of The Advertising Concept Book, hands down the best advertising & inspiration book I have ever read! Read on and enter the giveaway.

The Author – Pete Barry



Pete Barry is a prolific author, art director and teacher (that’s why the book is a complete advertising guide, not a coffee table book). He began his advertising career as an art director at Ogilvy, London, works as a copywriter in New York since 2000 and teaches Advertising Design at Syracuse University (you lucky students!)

The Publisher – Thames & Hudson


Thames & Hudson is one of the world’s leading publishers of illustrated books on art, architecture, design and visual culture. So this is one of our favorite publishers ever, with tons of books published over the last 60 years on our ‘must read’ list. Every designer should own at least a few titles from Thames & Hudson, not to impress his friends with some coffee table books, but to get inspired and learn new techniques from the most creative minds in the world.

The Advertising Concept Book: Think Now, Design Later


Long story short, The Advertising Concept Book is an invaluable resource for students, teachers and creative professionals in design, illustration, copywriting and advertising. As I said earlier, it’s not the average inspiration book, with lovely graphics and some caption text. Au contraire! It’s a must read theory book, an Advertising Bible, a manual for creative souls, filled with tons of insights, enlightening explanations and nearly 400 award winning visuals reduced to their essence – concept drawings made by Barry himself. I guarantee you’ll love this book and read it from cover to cover with maximum interest. This is also the perfect gift idea for any design enthusiast and at just $19.99 on Amazon is a steal!


The Giveaway

Enter to win the The Advertising Concept Book:

  • tell us in the comments why do you deserve the most comprehensive and stylish book about design and advertising
  • tweet this message: Win The Advertising Concept Book from Thames & Hudson and @InspiredMag RT to enter the giveaway!

The Winner

Congratulations to all our participants, thank you all for answering and stay tuned for more guys!

Today’s winner is picked by Mr. Pete Barry himself and his name is… Peter VI really wanted to have this book but when i went to the shop to buy it someone took the last one just before me and now i have to wait two months before they get new ones. I had a look at the most of the books about graphic design and “the Advertising Concept Book” really was the best one. Thanks!

Catalin is the founder of Mostash - a social marketing boutique - and he's always happy to share his passion for graphic design & social media.