How much does an app cost?

Categories iPhone

How much does an app cost? It’s a question we hear a lot. I mean I LOT. I can understand the uncertainly around how much an app costs, as there isn’t much information about it. Apps are very new. There aren’t any established CMS’s for apps, they have to be developed natively (i.e. using native code for that platform) to get a best performance, and often require a complex API. So how much does an app cost? I would have said somewhere between $2,000 and $250,000+ depending on scope.

Until recently, apps have always cost more than websites, because websites have lots of great template tools to quickly and efficiently create great sites.  Tools like WordPress and CMS frameworks like Magento and Joomla. Now there is a way to significantly reduce the time and cost of building awesome native phone apps, with app templates from platforms like MyAppTemplates.

Starting with a quality app template instead of a blank screen when developing an app for iPhone or Android is efficient in 2 ways. Firstly, the design is done. And with some of the templates out there, it’s a really, really good design. You get the layered PSD files too so you can customise them easily in Photoshop, and add custom design elements into your app’s UI.

And secondly, starting your app with an app template gives you high quality, modern, native code base to build your app.  Native code, Objective-C for iOS and Java for Android, is so important. What’s the difference I hear you ask?  A native app is built using the device’s OS’s language, and utilises the device’s hardware to run.  Non-native code, like HTML5 or Phonegap for example use server calls to run that app.  So responding to touch can be laggy. Native is crisp. Good templates are all coded in quality native code, and will build on your device as soon as you get them.  Then you just need to code in the features you want, and add a backend or API if it is needed.  It’s a massive head start to building your app.

And how much does an app cost?  Well, with a template, much less that without! It can still vary depending on the features in the app, but starting with a template will save you literally thousands of dollars in design costs and development, compared to starting from scratch.

Catalin is the founder of Mostash – a social marketing boutique – and he’s always happy to share his passion for graphic design & social media.