Easy Web Content Presenter – Not just another PowerPoint competitor

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If you have ever tried to pitch a brand or an app, or even an idea to a group of people, then you will know that the way in which something is presented can either make or break a project. In the past it used to be that you were stuck using PowerPoint, in many countries the word PowerPoint even replaced the word presentation.  Over the years however more and more companies have started looking for alternative ways of presenting the products and ideas.

If you are on the market for a program that will help you create stunning Web Presentations, Interactive Infographics or Product Demos that will blow your audience away then you should really consider Presenter from Easy WebContent.

What’s great is the fact that you can log in using your Facebook account and that really makes signing up a breeze. Secondly there is no software that needs to be installed; the Easy WebContent Presenter is cloud-based and built based on HTML5.  That means any content you create with Presenter will be viewable on any device or platform be it a smartphone, tablet or desktop.

When you first open the site you are asked to give your new project a name. You are then greeted with the following screen where you decide what exactly it is you are going to be creating. As you can see in the image below you can either create a new presentation, a banner ad, an infographic or a product demo. If however you are not sure exactly what you are creating then you can also choose the custom option.

Another advantage of Presenter is the degree of assets and customization it provides. It goes beyond shapes.  Often such programs provide limited number of assets so you have to resort to other sources and spend hours finding the right image or icon to use on your project. Instead they have an extensive collection of vector shapes and icons (entirely based on SVG so they are in essence vector objects you can resize without ever losing clarify). You can also directly search for images on Flikr’s Creative Commons library and use on your project.    You can Use them in your Presentations, Animations, Banners, or even create custom graphics.


One of the latest updates to the Presenter has brought the addition of the Easy Animation Timeline. With the Animation Timeline you can quickly add beautiful animations to your presentation. One key feature of the Animation Timeline is the fact that it comes in two different versions, a basic version for those who are just getting started with animations and a more advanced version for those who are well versed in the animation world.

What I really like about this program is the fact that Easy WebContent Presenter is so easy to use. Whether you are a novice or a professional there is something for everyone. If you have used other presentation software such as PowerPoint or Keynote then you will feel very familiar with the Easy WebContent Presenter as the layout does look very similar. It really is true what they say on their website, it is so easy that even your grandmother would be able to figure it out.

When you have finished your project you can within one click Publish your work in multiple formats. For example you can generate an embed code and insert to any website or blog of your choice (similar to how you would do with YouTube or Vimeo). Use a link and share via email or social networks, or even download your work as standard PDF or JPG formats; in an future update you will be able to publish directly to SlideShare.

Perhaps my favorite feature of Easy WebContent Presenter is the fact that, unlike other software suites that will quickly set you back several hundred dollars, Easy WebContent Presenter is 100% free to use.

After having used Easy WebContent Presenter for a while there is no doubt in my mind that it will continue to grow in popularity, whether you are a novice at creating presentations or you have been doing it for ages, there is really something for everyone.

Catalin is the founder of Mostash - a social marketing boutique - and he's always happy to share his passion for graphic design & social media.