In the last couple of years, we’ve seen a major shift in focus among eCommerce merchandising sites. Up until about the year 2011, most sites focused on new customer acquisition. Now, the focus has been diverted towards retaining their customers. A major reason for this change is the recession in the late ’00s, which prompted…Continue Reading “Top eCommerce Strategies for Customer Acquisition & Retention”

The number of online shops is growing at an incredible rate. Shoppers can purchase almost anything online from wherever they may happen to be. Most eCommerce websites however do not perform to their full potential. Many in fact perform poorly. Having the right website tools to create a successful online shop is critically important, but…Continue Reading “3 highly efficient pre-built e-Commerce websites”

Want your business to reach new customers? Push print and commercial advertising to the backburner, and get online. Pew Research Center reports 73 percent of Americans go online daily, while 21 percent say they go online constantly. If your small business website doesn’t represent your enterprise positively and give visitors the opportunity to become customers,…Continue Reading “5 Essential Items for Your Small Business Website”

It’s that time of year again: the time when you sit down and look at how things are going for you personally and professionally. It’s time to take stock of where you started in January, where you are now, what progress (if any) has been made and what mistakes (there will be some of those)…Continue Reading “HOW TO: improve your website in 2016”

There isn’t a web designer who will tell you that there is anything more difficult than finding the right theme for your website. And especially the right theme for your ecommerce site, there are so many things that you need to consider, depending on which platform you will use, there are some themes which are more compatible…Continue Reading “7 Yummy ecommerce restaurant themes”

We are living in the era of mobile technologies when almost each Internet user has a smartphone or tablet, so more and more purchases occur with their help. Once Bill Gates said: “If your business is not on the Internet, then your business will be out of business.”. However, it’s not enough just to have…Continue Reading “Mobile versions of online stores: design principles”