As a new, or even long running Shopify store, marketing and search engine optimisation of your website may not be the first thing on your mind. But did you know that approximately 70% of all visitors to a website land through “organic” search results? Focusing on naturally marketing your Shopify store is as important as [...]
Like many freelancers, I dedicate some of my free time to work on creating my own digital products like eBooks and training courses. Having a separate and consistent income stream from your own products can really free up your mind and reduce your dependency on client work. Recently, Catalin did a detailed post on how [...]
It’s no secret we’re big fans of Shopify here at Inspired Mag, especially because it raised the bar quite high for ecommerce sites. As we’ll see below, you simply can’t go wrong by using their templates. Also, attractive web design has always played a key role in successful online sales and marketing. That’s because it increases [...]
Ecommerce design has come a long way. Most people don’t know this, but online shopping didn’t become mainstream until 1994 when security measures began allowing for secure financial transactions to occur via the Internet. At that point, most stores looked something like this archived screenshot from Best Buy circa 2000: For years the majority of [...]
Selling downloads that are instantly delivered to the customer after they purchase is an easy way to earn some passive income. There’s no inventory to manage, no shipping calculations, and instant, automatic delivery means more happy customers and less support headaches.