Running a startup is an exhausting and terrifying experience. But it can also be incredibly rewarding. Once you’ve built your app, service or product, though, comes the scariest part: getting customers. Without customers, every business is doomed to fail. So how do you get those valuable initial users to buy up your product? With persistence and a little bit of help.
StartupPlays’ How to Get Your First 1,000 Customers is an online interactive guide to help you go after those first 1,000 customers. It’s preloaded with a task list, expert tips and document templates. With specific milestones, you’ll get tips, tricks, and various tools to accomplish each task and get the knowledge you need for building up that customer base. This isn’t just your basic “how-to” sort of guide. It’s a super technical hands-on approach. And today only, the nice chaps @ MightyDeals are offering it for only $18 instead of $36. 50% off baby!
How to Get Your First 1,000 Customers Highlights:
- Team Effort
The team behind the entire play has followed all the included steps in successfully getting six different companies to hit that 1,000 customers milestone.
- Thorough Process
The entire play consists of 8 key milestones, with the average time to complete the entire learning process taking 90 days. Each milestone, however, is made up of a series of lengthy and introspective questions geared towards getting you thinking and acting upon your business and your customers.
- Step-By-Step Guide
Included in this Startup Play is a step-by-step guide to building a powerful engine that can manufacture demand, engage your customers, and assist you in tailoring your current product to existing market plans. Each step of the guide is made up of many smaller steps and questions, and they in turn are comprised of multiple actions and questions you’ll need to answer. Things can get fairly technical as you step back and answer targeted questions about your product and business model. Each milestone includes a breakdown of related topics, and each topic contains multiple actions you’ll need to take in order to move on.
- Important Milestones
You’ll complete various tasks with the help of specific files, tools, and tricks for each milestone. See the 8 milestones below.
Here are the 8 milestones to master:
About the author:
This Startup Play was put together by Paul Dejoe, CEO of Ecquire. He’s been featured in popular publications such as the Wall St. Journal, Business Insider and, Forbes, Inc. Besides serving as the Entrepreneur in Residence at Fairbridge Venture Partners, Paul is a Mentor for the Thiel Fellowship, as well as a key advisor to four startups.
To get the most of this educational guide, you should have a basic business knowledge, as well as some marketing skills. You’ll need to already have a Minimum Viable Product created, and an identified market plan.
“I like the step by step format, it’s definitely one of the occasions where I’d just rather get ‘What’ and ‘How’ and not a lot of background on ‘Why’.” - Jason Harmer, GetWorks
“I like how there are both broad high-level outlines and detailed spreadsheets/workflows. Some of the items may seem obvious at first. But once you get to the nitty-gritty, there’s a lot of new info for anyone.” - Julian Khandros
“Just purchased – as a previous review states, this is not a downloadable guide, but rather it gets you access to the startupplays.com page for this “play”… it’s presented in kind of a simple project or task management interface that is quite cool and allows you to work through the steps of the guide and check them off as you go. You can take notes and there are additional “pro tips” and downloadable resources for many of the steps. As a total newbie about to launch an MVP, this is going to be a useful guide to have around.” - Darcy Clark
“I purchased this startup play because this is exactly what I needed right now. I will be honest, this play did exceed my expectations, it was straight to the point and it was all practical advice. A couple of Paul’s documents were similar to mine, but Paul’s version is much more simpler and much more polished. The biggest benefit I got out of this play is that now I know the right questions to ask.” - Mohammad Al Azzouni
This resourceful Startup Play regularly sells for $36, but for a limited time only, you can purchase the “How to get your first 1,000 Customers” interactive guide for half price – just $18!
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